T20 World CupCricket

ICC T20 World Cup 2024 Sponsors & Official Partners

ICC T20 World Cup 2022 Sponsors & Official Partners

T20 World Cup 2024 Sponsors

Several multinational companies have signed sponsorship deals with the International Cricket Council to host the competition. Below are all the organizations that are sponsoring T20 World Cup 2024. 

Among the most anticipated cricket tournaments of the year is the T20 World Cup 2024. Many sponsors have partnered with the International Cricket Council to host the event. Major T20 World Cup 2024 sponsors include Money Gram, Bira91, and Coca-Cola.

Benefits of Partnering With a Brand

Broadcasting, Digital, and Social Media Integration Marketing Rights / Use of ICC Marks Stadium Signage and Branding Tickets and Hospitality Rights to Conduct Consumer Promotions Product Exclusivity.

ICC offers different levels of partnership tailored to the brand marketing strategy of international and regional sponsors. Partnership packages are structured at different levels, each focused on helping to deliver brand investment.

Current ICC Global Partners:

  • Nissan
  • OPPO
  • MRF Tyres
  • Booking.com
  • BYJU’S
  • Emirates

Official Partners

  • Bira91
  • Coca-Cola
  • Upstox
  • Go ahead
  • FTX
  • NIUM

Category Partners

  • Royal stag
  • Jacob’s creek
  • Dream11

The brand’s official licensing program is an integral marketing tool to connect with global cricket fans and supporters worldwide.

The ICC has partnered with the Sports Travel & Hospitality (STH) Group to provide fans with travel and tour packages for ICC events.

Official Partners


Bira91 is one of the sponsors of the ICC T20 World Cup 2024. It is a fresh beer brand in India that strives to deliver tasty beers to the world. B9 Beverages founded Bira91 in 2015. Since then, it has quickly become one of the top beer brands in India.

The International Cricket Council recently signed a 5-year sponsorship deal with Bira 91. Until 2023, Bira 91 will sponsor all ICC events. They will offer their products during the T20 World Cup 2024 and other major ICC events, such as the ICC World Test Championship and Cricket World Cup 2023.

Read More: PSL Sponsor List

Star Sports

The Indian broadcaster has agreed with ICC to telecast all significant ICC events in 2018. Hence, Star Sports is the official broadcasting partner of ICC for all major ICC events till 2023. A total of 45 T20 World Cup matches will be telecast live in India and the subcontinent on Star Sports, India’s largest sports channel.

So, if you want to watch the T20 World Cup Live on your mobile device, you should install the Disney+ HotStar app, which will live stream all 45 matches for cricket fans worldwide.


Based in the US, MoneyGram is a company that specializes in money transfers. They are one of the best money transfer companies in the world, with offices in over 200 countries.

With the Money Gram money transfer service, you can make payments online or at your local store. ICC and MoneyGram have signed sponsorship deals regarding the T20 World Cup 2024. So, the sponsor will be sponsoring the event.

Read More: IPL Sponsors List

Coca Cola

Coca-Cola is one of the world’s most popular brands of cold drinks. This cold beverage brand was founded in Atlanta, Georgia, in 1889. Since its inception, Coca-Cola has been committed to providing the best cold beverages to its consumers.

As a multinational company, it manufactures, markets, and sells soft drinks. This means Coca-Cola will support all major ICC events in 2022, 2023, and 2024.

Aqeel Ahmad
the authorAqeel Ahmad
Aqeel Ahmad is a passionate sports fan who enjoys reading and writing about the most recent sporting events taking place all around the world.

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